Between November 2022 and 2023, I had the pleasure of being a freelance member of the team Joe Public - one of South Africa's top agencies. While I got the opportunity to work on a number of great brands including Cerebos, Dunlop and Maggie, our main client was Nedbank Digital. I played the role of Senior Digital Designer for a number of digital campaigns with a team of great creatives working toward growing Nedbank's digital presence. This included social posts, programmatic banners, site takeovers and niche campaigns.
Programmatics
MFC
One project I played a key role in was Nedbank MFC. For this project I was the senior designer charged with creating a look and feel as the sub-brand began to grow into itself and needed to differentiate itself within the wider Nedbank brand. I worked with our Creative Director and fellow creatives in creating the look and feel that has been used for months thereafter.
